The sun is shining (well it was) and we all need to grab the opportunity of getting away from it all once in a while. But time and financial constraints mean we can’t always take that two week holiday our parents would have saved all year for.
So in comes a ‘Daycation’, which literally means a day trip where one visits a tourist destination or visitor attraction from his/her home and returns home on the same day. So you get to return to your cosy bed at the end of the day at least!
Some research we’ve done has revealed that the number of people in the South West taking a two-week holiday has decreased by 22 per cent over the past five years with 54 per cent not planning to take a fortnight’s holiday this year, showing a new trend for us Brits taking multiple single day holidays throughout the year, rather than the traditional two-week break our parents worked towards.
30 per cent of the people we polled in the South West said they are planning to take at least ten single days holiday – or ‘daycations’ – this year and a further 36 per cent will take between five and ten. 53 per cent of those in the South West cite the cost of a fortnight’s holiday as the main reason for not taking two weeks off work, whereas 6 per cent of hard-working employees blame the inability to switch off from the job.
For us time-poor Brits in the South West the growing daycation trend means they can split their time into smaller and more frequent holidays or days off and 49 per cent of those polled cite this as the reason for favouring day trips. A further 69 per cent said the daycation was a cheaper alternative to the traditional holiday and 58 per cent believe they are a lot more hassle free.
Our research reveals an interesting trend for Brits taking multiple single days off work, making the most of their spare time – and enjoying these daycations, as we’ve coined them. Our visitor numbers for 2009-2010 also reflect this with over 17.2 million paid-for entries and over 50 million visits to enjoy National Trust places, from houses and gardens to the stunning coastline and countryside we care for.
The research revealed that daycations were not only convenient but time well spent with 84 per cent saying they were relaxing, 52 per cent agreeing that these days were calming and 45 per cent appreciating them as escapism.
With 32 million of us intending to take a day trip this year to help unwind we’re perfectly placed to help the nation enjoy their days off. With over 300 National Trust places of beauty and interest to visit across Britain we have a huge choice of mental refreshment pit-stops and as you are never more than 40 minutes away from one of our beautiful places there is no excuse not to enjoy a daycation.
Top daycation destinations in the UK:
1. London and South East England (54 per cent) e.g. Petworth House and Park, West Sussex
2. South West England (41 per cent) e.g. Stourhead in Wiltshire or Killerton, Devon
3. Yorkshire and North East England (40 per cent) e.g. Fountains Abbey, Ripon
4. Wales (37 per cent) e.g. Powis Castle, Powys
5. Scotland (32 per cent) e.g. City of Edinburgh
6. East of England (27 per cent) e.g. Wimpole Estate, Cambridgeshire
7. North West England (25 per cent) e.g. Sizergh Castle and Garden, Cumbria
8. Midlands (24 per cent) e.g. Hanbury Hall, Worcestershire
9. Northern Ireland (13 per cent) e.g. Castle Ward, County Down
10. Other (six per cent)